I've designed various ad campaigns for clients for social channels such as Instagram, Facebook, Linked In, etc. I like to use Adobe Illustrator and Photoshop as part of my design process and I like to make sure they stay consistent with the brand aesthetic. When creating these I use my knowledge as a marketing specialist to make a call to action that stands out and increases click through rate. The ads I've created for various digital publications and social media channels have reached a high number of consumers in promoting the products or services while also giving them a feel for the brand.